AuraPlayer’s Purpose
AuraPlayer specializes in Oracle EBS and Oracle Forms modernization. We make it easy to elevate Oracle EBS and Oracle Forms through integrations, robotic process automation (RPA), and mobility applications.
Our Mission
AuraPlayer’s mission is to provide flexible, real-time solutions that enable Oracle customers to protect, integrate, modernize and manage their business data to maximum advantage at minimal cost.
How It All Began
AuraPlayer was founded in January 2013 by Mia Urman, CEO an Oracle veteran with over 20 years of Oracle Forms experience and Java Guru Yossi Nakash, CTO. AuraPlayer’s founders built a modernization solution for Oracle Applications that would activate and communicate with Oracle Forms in an automated way, without redevelopment or migration changes. Today, AuraPlayer sells its products and services to businesses and government offices all over the world.
Awards & Recognitions
Major organizations have recognized AuraPlayer for their success as a major digital transformation company.
Patented from 2010; Founded in 2013
Leading experts in Oracle Forms for over 30 years
Recipient of several innovation awards
Customers on 5 continents supporting 8 languages
Meet our team to see how we can help transform your business today.
David Buch
Senior Products Manager
David, our Senior Products Manager, is a highly experienced professional specializing in product definition, innovations, and development, with broad customer understanding, and skillful people management. He has over 20 years of R&D work experience, and continues to excel in his expertise. When he is not working, David enjoys spending his time as a professional tuba player joining symphony orchestras and chamber ensembles.
Elizabeth Pearl
Relationship Manager
Before joining AuraPlayer, Elizabeth completed a Masters degree in Education and worked as a teacher. Elizabeth’s role as Customer Relationship Manager combines both her passion for technology and her deep desire to educate others. On a daily basis, Elizabeth takes the valuable insights she gained as a teacher and uses them to rise within the world of tech. She uses her skills of active listening, organization, preparation, and clear communication to enhance the wonderful relationships she has with both coworkers and customers.
Elizabeth is originally from the United States but currently resides in England. In her spare time, she loves exercising, spending time with her family and friends, and playing volleyball.
Nathalie Wasserman
CFO & Operations Manager
Natalie is proud to be AuraPlayer’s Operations and Chief Financial Officer. She takes pride in her work, and loves being a part of the AuraPlayer family. Prior to working at AuraPlayer, Nathalie worked at various companies as an accountant. She attended the University College London (UCL), where she graduated with a Bachelor’s Degree in economics and business. She then went on to pursue a Master’s degree in Political Economies in Eastern Europe.
Gwen Edwards
VP Business Development
An expert in helping businesses seize their potential and grow, Gwen is committed to take AuraPlayer to the next level. With over 30 years of experience in the high technology sector and working with Fortune 500 companies, she works as an advisor for growing businesses to help enhance their value and reach their business objectives. She’s a dynamic member of our team, leveraging her sales and marketing, and P&L experience to our current and future product suite.
Gwen also serves on a several private company boards in Silicon Valley, and is an active member of the angel investment network, Golden Seeds.
Yossi Nakash
CTO & Co-Founder
A true developer, Yossi has been developing and coding in Java / J2EE, C++, .Net, and C# for over 20 years, focusing mainly on the RD side of things. Entering the Oracle World about 10 years ago, Yossi immersed himself in the world of Oracle SOA, Weblogic, EBS and EBS Mobile, as well as the Java side of things.
Prior to joining Mia to found AuraPlayer, Yossi held the role of RD team leader at RadView and was a Java developer at Motorola.
