We would love to meet customers onsite and are available for free consultations upgrades, modernization, mobilization, look and feel projects, forms migration, lift and shift to the cloud or any other Forms concerns.

Be sure to add the following sessions to your schedules to not miss out. See you all there!


1. ChatBots: Gimic or Next Generation User Experience?

SPEAKER: Mia Urman, CEO, AuraPlayer

Monday, Jan 28 – 14:00-14:45

The digital age is here: Enterprises can get on board or go down with the ship and take their place alongside Blockbuster, Sports Authority and Borders. Corporations need to find agility and fast. In this session, we will take you on a customer journey through a digital transformation. You will hear about the newest kid on the block Oracle’s Digital Assistant Service and how it can help transform your app from another icon cluttering your phone to a transformative part of your business. These digital agents will be able to support not only today’s business needs but what’s coming next to server mobile strategies into the future. We will also show a live demo and customer case study.


2. Emerging Technology 101: PWA, AI, NLP, PAAS – Oh My! Buzzwords Explained!

SPEAKER: Mia Urman, CEO, AuraPlayer

Tuesday, Jan 29 – 14:00-14:45

Did you ever feel the world of mobile/cloud is beyond your reach? In this session we will review the many four (and more) letter words to help you navigate the world of emerging technology so you won’t feel so left out of the conversations at the water cooler. We hope after the session you will even be able to incorporate these buzzwords into the future vision for your enterprise applications. This session will help developers understand the world of emerging technology buzzwords, learn an overview of the next generation technologies and how they can bring value to their businesses and it will provide a general sense of the current development landscape – development trends and help them devise next generation mobile / cloud strategies.


3. Give your Oracle EBS screens a Cloud makeover using Visual Builder Cloud Service

SPEAKER: Mia Urman, CEO, AuraPlayer

Tuesday, Jan 29 – 15:00-15:45

In this session, you will learn how you can leverage the power of Oracle’s Visual Builder Cloud Service (VBCS) to reface your applications and bring them into the next generation. VBCS is Oracle’s cloud-based development tool that enables you and your business users to create rich web and mobile apps in a quick visual way from any browser with no-coding required. Forms customers have been on the hunt for a new client-side UI solution for their apps, but they need not look any further! Session includes live demo.

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    David Buch
    Senior Products Manager

    David, our Senior Products Manager, is a highly experienced professional specializing in product definition, innovations, and development, with broad customer understanding, and skillful people management. He has over 20 years of R&D work experience, and continues to excel in his expertise. When he is not working, David enjoys spending his time as a professional tuba player joining symphony orchestras and chamber ensembles.

    Elizabeth Pearl
    Relationship Manager

    Before joining AuraPlayer, Elizabeth completed a Masters degree in Education and worked as a teacher. Elizabeth’s role as Customer Relationship Manager combines both her passion for technology and her deep desire to educate  others. On a daily basis, Elizabeth takes the valuable insights she gained as a teacher and uses them to rise within the world of tech. She uses her skills of active listening, organization, preparation, and clear communication to enhance the wonderful relationships she has with both coworkers and customers.


    Elizabeth is originally from the United States but currently resides in England. In her spare time, she loves exercising, spending time with her family and friends, and playing volleyball.

    Nathalie Wasserman
    CFO & Operations Manager

    Natalie is proud to be AuraPlayer’s Operations and Chief Financial Officer. She takes pride in her work, and loves being a part of the AuraPlayer family. Prior to working at AuraPlayer, Nathalie worked at various companies as an accountant. She attended the University College London (UCL), where she graduated with a Bachelor’s Degree in economics and business. She then went on to pursue a Master’s degree in Political Economies in Eastern Europe. 

    Gwen Edwards
    VP Business Development

    An expert in helping businesses seize their potential and grow, Gwen is committed to take AuraPlayer to the next level. With over 30 years of experience in the high technology sector and working with Fortune 500 companies, she works as an advisor for growing businesses to help enhance their value and reach their business objectives. She’s a dynamic member of our team, leveraging her sales and marketing, and P&L experience to our current and future product suite.

    Gwen also serves on a several private company boards in Silicon Valley, and is an active member of the angel investment network, Golden Seeds.

    Yossi Nakash
    CTO & Co-Founder

    A true developer, Yossi has been developing and coding in Java / J2EE, C++, .Net, and C# for over 20 years, focusing mainly on the RD side of things. Entering the Oracle World about 10 years ago, Yossi immersed himself in the world of Oracle SOA, Weblogic, EBS and EBS Mobile, as well as the Java side of things.

    Prior to joining Mia to found AuraPlayer, Yossi held the role of RD team leader at RadView and was a Java developer at Motorola.